Events
january
Sweater Weather
The holidays are over and your customers can focus on knitting for themselves - plus, it's SWEATER WEATHER! Encourage sweater knitting through fun events, knit-a-longs, or planning parties.
February
#28daysofyourLYS
Post to your socials each day following the prompts for the year. Have fun and be creative!
Last Saturday in April
Local Yarn Store Day
Local Yarn Store Day (LYS Day) is a celebration of creativity, craftsmanship, and community. It’s a day dedicated to the small businesses that bring fiber enthusiasts together, offering unique yarns, expert advice, and a welcoming space to learn and share. Whether you’re a knitter, crocheter, weaver, or just starting your fiber journey, LYS Day is your chance to connect with others who share your love of yarn
May
Stitch Every Day in May
Get your customers motivated with the Stitch Every Day in May challenge! Offer prizes or boasting rights for those that complete their scorecard.
May 6-8, 2026
H+H Americas
If you make a living in crafts — h+h americas is your industry home.
From quilt shops to needlepoint studios, yarn stores to sewing educators, you’ll find inspiration, connect with your community, and experience over 330 educational sessions, networking opportunities, and special events — all under one roof.
Second Saturday in June
World Wide Knit in Public Day
Celebrate knitting in public on the 2nd Saturday in June. This is a great opportunity to bring your community together for some public yarn fun!
JULY
Yarnmas in July
Start planning for the holidays, and entice your customers in to create their holiday gift planning list. Offer special "gift knit" class projects or knit-a-longs, and reward your customers for starting early!
August 9
Elizabeth Zimmerman's Birthday
Celebrate the birth of the grandmother of modern knitting! Encourage your customers to learn about EZ, her knitting styles, and her incredible books.
September 15
Make a Hat Day
A great hat is always a win, so celebrate your customers' wins with Make a Hat Day! Promote a new pattern or kit, and get everyone excited to cast on.
second saturday of october
I Love Yarn Day
I Love Yarn Day is celebrated annually on the second Saturday of October. It's a day dedicated to all things yarn, promoting the joy of knitting, crocheting, and other yarn crafts. Enthusiasts often participate in events like knitting and crocheting in public, teaching someone else their yarn craft, and sharing their love of yarn on social media. Whether you're a seasoned pro or just starting out, it's a fun day to celebrate your passion for yarn. #iloveyarnday
October
Socktober
Celebrate SOCKS by encouraging your customers to knit on a sock every day in October, or offer prize entries for every completed sock.
October 5-11
Spinzilla
An annual team spinning competition. More info coming soon.
October to November
Yarnsgiving
Running from I Love Yarn Day on October 11th through Giving Tuesday on December 2nd, Yarnsgiving encourages makers to create holiday-themed projects that can be shared with loved ones or donated to Warm Up America!, a nonprofit distributing handmade items to people in need.